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IBM To Make Indian Cities ‘Smarter’, Pilot Projects Underway

Think of all things government and I don’t think you will be able to associate SMART with any of their actions. Well, if IBM has its way things are going to change for good and government departments...

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Need a US Visa? Just buy a home there…

Who would have thought the solution to U.S. real estate crisis (which btw spiraled into a global economic meltdown) would lie in an age-old marketing technique used by retailers of all shapes and size....

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India ranks 132 on ‘Doing Business Index’, gains 7 places!

The economic health of any country is hugely dependent on the ease of starting / doing a business in it. In other words, countries which offer a conducive environment for business end up attracting...

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How ‘Exclusive’ VAS Will Save Indian Mobile Operators!

The way Indian mobile operators have grown in the last few years both in terms of operators as well as subscriber base, there were doubts whether this growth will ever stop. Well, even if the growth...

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Infosys Inks Two Year Deal with Pune Football Club

And here I was thinking that any sponsorship deal involving a domestic team was a monopoly of Sahara. Jokes apart, Infosys has thrown its hat into using sports as a marketing vehicle. Yes, Infosys has...

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Azim Premji to Revolutionize Indian Education System – To Open Two Schools...

Talk about Swinging For The Fences! The corporate honchos have often voiced their not-so-positive opinions about the education system in India and how despite consistent improvements, the current...

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The Naked Truth About High Indian Mobile Subscriber Numbers!

Oh how the mighty fall! Indian Mobile sector seems to falling flat on its face with every passing day. From operational issues resulting in hiring freeze to deceleration in mobile subscriber base, the...

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Government Boosts MSE Access to Market by making it Mandatory for Government...

In what looks like a festive gift for MSEs,  the cabinet cleared a policy that aims to boost the growth of Micro and Small Enterprises (MSEs) in India. Public Procurement Policy for goods produced and...

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External Affairs Ministry Wants To Know What ‘India Is’ To You [Contest]

It is not a common occurrence when a government body launches really interesting initiatives especially around the theme of branding – Branding India Inc. So, I was pleasantly surprised to see when I...

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Visualizing India’s Inflation and Consumer Spending Habits [Video]

Inflation is currently the worst nightmare for the Indian finance ministry and despite interest rate hikes, things don’t look very good. Even during the 2008 recession, when the developed countries...

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Infosys becomes Top Indian Company for Investor Relations!

After a few months of taking flak from the press and shaky financial performance, Infosys could do with some positive news around it. What better way to be ranked No.1 Indian company in investor...

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Airtel Picks Customer Experience Management Solution from Nokia Siemens –...

Ok, the last part of the title might have been a cheap shot but I thought it was necessary for my thoughts later in the post. On to the matters of more importance now. Bharti Airtel has chosen to...

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Government Launches A New Initiative To Make India Slum-Free

Despite the success of the movie, Slumdog Millionaire did portray India in a light that many did not like which however at some level which was true. Most notable being slum dwelling in India. Majority...

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Whoa! Samsung Gamifies Its Corporate Website In Style

Well Played Samsung, very well played!! Gamifying a corporate website takes lots of courage and vision especially when no one has tried it ever before. Samsung US has gone ahead and tightly integrated...

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Indian News Sites Seeing surge in International Traffic [Comscore]

I guess it is true that you can take an Indian out of India but you can’t take his / her love for India. The traffic statistics for leading Indian local news sites does suggest that no matter which...

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Lufthansa Cargo Wants To Crowdsource Business & Process Innovation [Contest]

From brainstorming to crowdsourcing, more and more companies are looking to tap into the collective intelligence of masses to solve their business problems. Lufthansa Cargo has taken crowd-sourcing a...

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Blackberry Losing The Enterprise Smartphone Market Share To iPhone!

Turns out that Blackberry has lost its stronghold on the  only niche segment that it prided itself. Yes, iPhone has unseated Blackberry as the most preferred smartphone in the workplace. According to...

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Social Media: Indian CMOs find themselves Unprepared [Survey]

It is now well established that enterprise social media adoption is as real as it gets and its not a fad that businesses are experimenting with. Gartner’s predictions on the role of social media as a...

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Enterprises Adopting Gamification In Unique Ways!

"Gamification" framework has been embraced by a lot of companies in the recent years and the likes of Zynga, Foursquare, Badgeville have succeeded tremendously by either implementing gamification...

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Flipkart Acquires Mime360 – Enters Digital Media Distribution!

Flipkart is at again! After raising a heavy round of financing not so long ago and staking its claim as India’s first billion dollar internet company, Flipkart seems to be making good use of the cash....

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